Intellectual Property Rights

Intellectual property, such as copyrights, trademarks, and patents, is a phrase that is often used in reference to different unique kinds of creations of the human mind or intellect for which the creators are given certain exclusive rights to a variety of intangible assets. The intangible assets include, but not limited to, musical, literary, various works of art, terms, signs, and inventions. Advertising We will write a custom essay sample on Intellectual Property Rights specifically for you for only $16.05 $11/page Learn More Internationally, the governing body is the World Intellectual Property Organization, and it is responsible for granting exclusive rights to the owner of the intellectual property for a varying period, according to the type of the intangible asset. Because of the benefits of intellectual property rights, they should be protected by all countries. In order to protect intellectual property, a number of agreements are usually reached to ensure that the owners retain the exclusive rights regarding their use. The first agreement is copyrights, which refer to the set of exclusive rights, specified under the copyright laws of a country, that guard the original authors of both published and unpublished works of literature from unaccredited reproduction and republication (Bainbridge, 2009). In this form of intellectual property, the creator of the copyright is endowed with the responsibility to control how the work is used for a specified period, after which the work is open for others to use. The second agreement is trademarks. These refer to any unique symbol or indicator used mostly by companies for identification purposes, for example, the products of Nike Inc. can easily be identified through the design of their logo. Once registered, a trademark has a legal protection and any unauthorized use of that trademark can make the originator to sue the responsible individuals for trademark infringement. The third fo rm of intellectual property is patents, which refer to the granting of exclusive rights to an originator for a specified time period for discovering any new, beneficial, and no-obvious thing (as opposed to the rights of authorship of any form of art or literature). Advertising Looking for essay on intellectual property? Let's see if we can help you! Get your first paper with 15% OFF Learn More A patent is usually granted by the state in exchange for the originator’s agreement to disclose the aspects of the invention to the rest of the people (Smith Russel, 2005). Another type of agreement is trade secrets, which refer to the initiatives an organization can put in place to ensure that it gains a competitive edge in the market, for instance, an organization can protect trade secrets by issuing contracts to its workers or by locking sensitive information away in a bank vault. Lastly, industrial design rights, often conferred for a period of ten to twenty-five ye ars, have been employed to shield the aesthetic design of items that are not entirely serviceable. Protecting intellectual property rights has many benefits. Importantly, the rights shield the originator from unauthorized use of his or her ideas; consequently, the originator can comfortably earn the sweat of his or her hard work. In addition, the introduction of the rights has played an essential role in enhancing inventiveness and creativity because the originator of the idea often feels free to disclose his or her inventions to the public without the fear of being misused. The costs of protecting the intellectual property rights usually vary from one country to another and the type of intellectual property to be protected. Further, it is important to note that the costs are far less compared to the damages one can incur due to the misuse of his or her ideas. Reference List Bainbridge, David, Intellectual property, 7th edn, Pearson Longman, New York, 2009.Advertising We will write a custom essay sample on Intellectual Property Rights specifically for you for only $16.05 $11/page Learn More Smith, GV, LP Russel, Intellectual Property: Valuation, Exploitation, and Infringement Damages, John Wiley Sons, Hoboken, 2005. This essay on Intellectual Property Rights was written and submitted by user Ariella Romero to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Interpretation of Clever Clothes Accounts Essays

Interpretation of Clever Clothes Accounts Essays Interpretation of Clever Clothes Accounts Essay Interpretation of Clever Clothes Accounts Essay Clever Clothes is a medium sized limited company with one major shareholder Mr Barnes. The company operates in the highly competitive textile industry. Clever Clothes is principally a commercial clothing manufacturer to the retail company Marks and Spencer, however it has seen the market reduce this year as the retail company seeks cheaper clothing from abroad, historically it has produced clothes as a sub-contractor to other textile companies but again due to the competition from abroad and the fact that Clever Clothes is not a highly automated business, sales from this sector have reduced dramatically over a 5 year period (see graph 1.Percentage Breakdown of Turnover). Clever Clothes is known in the industry for producing high quality garments and delivering good service and in the last three years has entered the mail order market and has started to see some growth in this sector this year where the opportunity to increase profits is possible as the customer is not in the extremely competitive commercial sector. The following pages will examine the recent historical past of Clever Clothes through examination of the Clever Clothes accounts from 1991 through to 1996 using the profit and loss and balance sheet accounts attached in Appendix 1. and Appendix 2.(page 19 and 20). From the P + L account the first and last figures give cause for concern, the turnover for the company has grown by 140% in four years yet Net profits have actually fallen from i 69K to i 57K over the same period. The costs of materials has increased in the four years by i 6. 4 million an increase of 292% and labour has increased by 140% over the same period, which would imply a larger production force and thus an improvement in profits however, when you look at the stock levels in the balance sheet it is apparent that too much material is being held here be it raw material or finished goods. As depreciation has not been shown separately I have assumed this figure is within the factory overheads and this would explain why there has been a steady increase in overheads as there has been little movement in plant and machinery, motor vehicles and office equipment up until this year. From the expenses in the P+L it can be see that there has been a small increase in Admin and Marketing over the four years but when comparing that to turnover in 95/6 both figures are around 1.5% this seems especially small when the company is trying to attract mail order work which one would imagine requires good marketing and phone support for potential customers. Two further lines of notes in the P+L account are the directors salary which has increased over the four years by 55% and the fact that dividend payments have remained at i 81K over the period which has certainly facilitated the decline in profits. From the balance sheet it is notable that fixed assets have not been re-valued over the four years and that in 1995/96 new plant and machinery was purchased almost doubling the current levels and this has clearly been paid for through Bank Loans and a   600K hire purchase agreement which one can only assume was taken out due to a potential refusal for a further loan from the bank especially as there appears to be a reliance on the bank overdraft where it is being utilised as a bank loan with the figure increasing from  132K to   597K in 1995/6. Two other worrying trends in the balance sheet are the increase in debtors and Creditors. Debtors now stand at i 699K and creditors at 858K. The following graph shows the trend over the period and whilst debtor days and creditor days have remained low (especially creditors 1995/96 22. 7 days) the trend for creditors certainly appears to be steep.

IPad's Security Breach Assignment Example | Topics and Well Written Essays - 1500 words

IPad's Security Breach - Assignment Example Nonetheless, data associated with online e-commerce transactions and credit cards was available on the data servers that but not linked to the website. Similarly, many applicants have applied for recent job openings at the studio, their resumes were also stolen, revealing educational background, home address and contact numbers. However, the organization claimed that only email addresses are stolen. The companies accounted that only email addresses are stolen. However, the organization declared that the security of the website was most updated. The concerned personnel of the organization stated, â€Å"We take the security of our websites extremely seriously and employ strict measures, which we test regularly, to guard against this sort of incident† (Square enix: 25,000 email addresses taken in deus ex website hack). The statement given by the concerned personnel of the organization was not credible as the security breach clearly demonstrated loopholes in their security archite cture. One more incident related to website hacking took place in which some particular areas of the website were breached. The name of the website was daily Telegraph. It was hacked by Romanian hackers. Moreover, the areas that were hacked includes pages named as ‘Short Breaks’ and ‘Wine and Dine’ correspondingly. The methodology and technology that was used to attack the site was not found. A researcher named as Chris Boyd illustrated description of the pages that were hacked. The contents of the page were â€Å"sick of seeing garbage like this †¦ calling us Romanians gypsies† (Daily telegraph website hacked by aggrieved romanians). The survey concluded and justified the real world factors related to website hacking as it has its own place in the field of hacking. In order to protect websites from vulnerabilities and threats, security measures are required. Moreover, websites providing e-commerce services are even more vulnerable and require m ost updated security controls in place. 2 Ethics Statement Hacking is related to explore a security flaw that has not been addresses before. Generally, information security professionals take hacking as a concept of stealing and destroying data or any incident related to criminal activities. However, hacking illustrates brilliance of an individual to demonstrate his knowledge on the network domain as well as on the application domain. All the critical inventions associated with information security are evaluated due to hacking attacks (Introduction to computer ethics). One part of accepting hacking as a good cause is to strengthen the security architecture, but on the other hand, hacking has the capacity to facilitate individuals to steal highly confidential information from servers located in organization as well as stealing funds by credit cards and bank account. Hacking ethics are important for an organization to address. As Stephen Levy from the MIT department and Stanford, illu strated factors related to ethical hacking, which are as follows (Introduction to computer ethics): ‘Administrative access’ must be granted to every network resource, computing device and nodes. There will be no restrictions for accessing any kind of information from or within the network along with free of cost. There will be no ‘file access security’ framework and full privileges must be given for accessing centralized

Cultural Diversity in the Public Sector Research Paper

Cultural Diversity in the Public Sector - Research Paper Example Not that the phrase ‘culture’ was not clarified, but ambiguities and dissimilar opinions began to turn up. It was in the year 1980, when Rappaport defined culture as â€Å"†¦a part of the distinctive means by which a local population maintains itself in an ecosystem and by which a regional population maintains and coordinates its groups and distributes them over the available land.† (233) Now that we have been provided with a verified characterization of culture, the question that still arises is â€Å"What does culture mean to US?† Everybody might have dissimilar responses, but collectively, the norms and traditions of living which have been passed down by our ancestors form our culture. When studying Sociology we can perceive that the term culture holds grand importance when referring to the society and its nature. Hence, the cultural nature of the society can be understood by studying its relation with the individuals who form it. What is ‘cul tural diversity’ or ‘cultural disparity’? Being an aggregate, it would be difficult for any society to grasp the answer, because when a mass of individuals (dependant/ independent) join together there ought to be a discrepancy in the outlook and beliefs, but if we review the previous expression we can discern that it itself is the answer to the former question. Therefore, culture diversity can be characterized as ‘the state of sheer conflict amongst different (sub) cultures of a civilization on the basis of language, customs, beliefs, ideas, norms and values. Cultural disparity is also known as racial or ethnic disparity. The two basic ingredients which shape a society and its components include the government (which wheels the societal set up and management) and the public sector (which practices the system provided by the regime). Hence, when people belonging to various cultural backgrounds begin holding and practicing their very own cultural ideals and b ecome badly informed of the reciprocal correspondence they have with other people, within the society and the organism of government, cultural diversity is at its dawn and it widens. For this reason, Stephen Tierney has also named this dilemma as ‘Multiculturalism’ or ‘Cultural Pluralism’ as he explains that the common factor which the struggles of this problem have is that ‘they reject earlier models of unitary, homogenous nation-state.’ (17) To understand the validity of cultural diversity in the public sector, we better comprehend the relationship between culture and the public sector, foremost. Culture and the public sector share a reciprocal relationship. This give-and-take relationship works with the mechanism that when a cultural reform or change is brought in the society, the rate of acceptance of change increases whereas when a cultural conflict begins to grow the pace of keenness and deliberateness decreases in the society and an unre st is up heaved in all aspects of the society i.e. economic, political, religious and most importantly institutional. â€Å"Culture is the product of learning, rather than of heredity†, says George Peter Murdock (113). Therefore, the problem of cultural diversity depends majorly on the fact how the society adapts to it and how it demands its solution, as this problem is not only developed by the socio cultural conflict but also due to many other un-proportionate reasons. This may or may not include the institutional environment, social stratification, political set up also the intra-cooperation techniques and many other facets to be laid. Cultural diversity leads a society towards havoc and devastation as it causes extreme unrest in the public sector. Following are the effects and their details, of cultural diver

How will the initiative affect StarBucks Sales Essay

How will the initiative affect StarBucks Sales - Essay Example First, the reusable cups will cost customers $1. When they lose, crush or forget to carry them back the next time they buy coffee that will cost them another $1. Statistics indicate that, in the US alone, 233 million persons are old enough to consume coffee (Tice, 2012). Assuming each buys a reusable cup only once, that will translate to about $65 million worth of cups alone. Then, that would serve as free advertising, since consumers will keep the reusable cups with them, in their kitchens, offices and cars. That has more potential of being closer to consumers than billboard advertisements. Consumers will also save 10 cents each time they refill their reusable cups. In the long run, before the cups finally wear out, they would have earned back the $1 they used to buy them, so long as they continue buying from Starbucks (Tice, 2012). Essentially, this means the reusable cups will generate repeat

Water Quality Pollution

Water Quality Pollution TOPIC: WATER QUALITY REPORT Question one: Potential sources of pollution and their potential impact on human health and environment. The Bevern River in Wales has for many years been clean and free from pollution. However in the recent years it have faced different threats of pollution that have posed risk to the water environment and the existence of the several fish species living in it. The major potential source of pollution to the Bevern stream is the sewage system that runs along the Bevern stream the inspection chambers between the Barcombe and the Barcombe sewage treatment work overflow sometimes and the waste are directed to the stream. The overflow has made the levels of the E. coli to rise above the normal required amount in such a stream. The feaces also contain a lot of ammonia and has therefore increased the amount of the dissolved Nitrogen and phosphates. The surrounding that is also polluted with the sewage wastes has also raised a concern over pollution in the stream. The waste is washed down the stream during rain season and the problem of pollution therefore continues. In September 2007, the problem of serious pollution was encountered in the Bevern stream when the raw sewage burst into the stream. The raw sewage has more health and environmental effects than the treated sewage and during the leak of the raw wastes into the river; the water quality was adversely affected. (Lorna, and Jamie, 2001) The dangers that are associated with the problem of pollution are serious. The pollutant cause the rise of the E. coli and amount of the dissolved phosphates and Nitrates that also reduce the amount of Dissolved Oxygen in the water that can affect the life of the species living in the waters that cannot cope with low oxygen. The problem of overflow of the Inspection chamber was solved but the danger still remains as the as the walls of the river near the chamber are weak and with the slightest rain, they can still burst and overflow. Bevern stream drains its water to Sussex River Ouse whose tributaries are at risk from the pollution of the several sewage treatment plants that drain the sewage waste to these streams. As a result, the Sussex river remain threatened to pollution from these treatment plants that have very low standards according to the river Sussex Conservation Society and other societies. The often breakdown of the infrastructure around the Bevern stream is also a potential source of water pollution in the stream. The presence of high levels of E. coli and low dissolved oxygen can lead to the death of the fish species in the water. The pollution of the water with Nitrates and Phosphates is also dangerous as it can lead to the growth of harmful water plants that can cause effect to the vertebrates in the river and can also reduce the rate of floe of the river that can also affect the amount of Dissolved Oxygen. The solid wastes from Wales community neighboring the stream also block the flow of water in the Bevern stream, the solid wastes also increase sediments in the river that affect the movement of the vertebrates hence lack food and die. They also destroy the breeding sites which has adversely reduced the number of species in the water. The consumption of this polluted water can be dangerous to human health as they cause Typhoid from the E. Coli bacteria present in the water from the sewage wastes. Question Two: The limitations to obtaining data on water quality that accurately reflects the changing conditions in the stream. The collection of data on the quality of water in Bevern stream is not efficient and reliable. The problem of collecting data is associated with the changing in the fauna and flora in the stream, at the mouth of the where the tributary Bevern joins River Sussex, there are several species of vertebrates which are as a result of low level of pollution at the site while in the lower mainstream of the river, there are less species as they die from the immediate sewage pollution from the Barcombe sewage treatment section. If samples of the water are taken from these two points of the stream, there will be a great difference in the results that cannot be relied for the real water quality changes currently experienced in the river. Several snail species that are not capable of surviving in low dissolved Oxygen die at some point of the stream as well as nymph. (Duncan, and Horan, 2003) This is from the increase in the level of the phosphates and ammonia level in the water. There is a greater difference in the quality of water at different points of the river, the data collected therefore should not be limited to few samples and should include several samples from different points. The analysis carried out on the water should be used to look for an average so that the water quality results can be compared to the European Community Fresh Water Fish Directive. The other limitation that can also emerge from the data is from the capability of different vertebrates and other species to survive in different water quality. Some can survive in low dissolved Oxygen while some like fish cannot. The PH of the water may also not be fit for some animal species but can favor some. Therefore it is very unreliable to collect data at the stream based on some factors. The stream should be upgraded to the salmonid water quality standards which are rigorous than the EC standards. The Bevern water quality deteriorates downstream as a result of the treated sewage discharge into the stream Dichling which is closer to the sewage discharge. The effect on the quality of water also depends on the season, for example during the dry summer seasons; the stream water quality is very poor as compare to the winter. The standards are compared for two fish species, the Salmonid and the Cyprinid in which the former is delicate and need extremely high quality water. (Lorna, and Jamie, 2001) Question Three: Outline what the results for nutrient levels (e.g., ammonia, nitrate and phosphates) tell you about the trophic status of the stream. Trophic status of a water body is defined in relation to the concentration of nitrogen and phosphorus nutrients present in the water as well as the algae. These two nutrients are the key determinants of the trophic status which is the biological fertility or productivity of the water body. The levels of the three nutrients in the Bevern stream are significantly higher than the standard EC Fisheries directives for both the Salmonid and Cyprinid species. (Crompton, 2002) This indicates that the stream is relatively productive which is the reason why the stream has a lot of plants growing in it as well as algae in the water. These plants provide food for the different vertebrates in the water that result to breeding and increase in the number of species in the stream. The nymph in the stream eats the algae. The fish feed on these small invertebrates and from their waste they add the amount of Ammonia and phosphates in the water. The balance between the levels of these nutrients is maint ained through the different trophic levels. Treated sewage discharge from Barcombe treatment section into the stream help to increase the levels of these nutrients. The high level of Dissolved Oxygen is also favorable for the increment of the fertility of the stream that increases productivity. The DO in the stream is very high as compared to the set EC standards for dissolved oxygen as seen from the table above. Oxygen favors the development of algae and other water plants. The availability of these plants is a ready source of food to some species. This result to the increase in number of this species which form food for the fish and other vertebrates. The trophic status of the Bevern stream is reasonably high and the future increase in the number of species is possible as long as pollution is controlled. Bavern stream fresh water aquatic environment studies showed that at the mouth of river Sussex, there are several species of fish that exist as a result of the trophic status in the stream. The problem of pollution in the stream has been sought by the Environmental Agency and this has assisted in the improvement and maintenance of good trophic status in the stream. Question Four: What do the bacteriological data tell you about levels and sources of faecal pollution in the Bevern stream? The level of the Escherichia coli is 64000 per 100ml and the Entercoli is 32000 per 100ml. These values are very high in the stream which shows that there is faecal pollution in the stream. The faecal pollution is from the sewage discharge from the treatment works along the stream. The are also possibilities of untreated sewage discharge into the stream that has caused in the high level of the Enterococci which is a colony of the intestinal coli in water. The levels are triggered by the leakage of the September incident where the sewage over flew into the river. The surrounding area may also be producing faecal pollution into the stream. The animal faeces in the nearby forest is responsible for the intestinal coli in the stream which are very high. Generally the water quality in Bevern stream is good and favorable for aquatic biodiversity as the level of Dissolved Oxygen and the ammonia and phosphate nutrients are high. The E. coli is high which is dangerous to the health of the people living around the stream. (Crompton, 2002) The faecal pollution is a major source of the waterborne diseases that affect the community living around. The sources of the faecal pollution are many and cannot be avoided unless the level of treatment for the sewage discharged in the stream is raised to better standards. The biological data shows that the stream is more polluted with the faecal wastes from both the treated sewage and the surrounding area which is also potential source of faecal pollution for the Bevern stream. The intestinal coli is a guarantee that their must be some direct disposal of feaces into the stream without treatment or there is discharge of raw sewage into the stream. This also shows that there are infected people around with the E. coli bacteria that cause Typhoid, Dysentery or Diarrhea in human beings. However it has not been proved that water shrew faeces are present in the stream. The current research that is being conducted by the Sussex Conservation Society is underway where plastic tubes are set near the water with muslin bait at one end, the shrews will enter in the tube to feed on this delicacy. If they are found then the faecal wastes will be too high which will have attracted the faecal shrews. (www.sussex-ouse.org.uk/research/index.htm) References Crompton, R. (2000). Determination of Organic Compound in Water, (New York, Mac Graw Hill) Lorna, F. and Jamie, B. (2001). Water Quality, Guidelines, Quality and Health, (London, MacMillan) Joseph, A. (2004). Waterborne Zoonoses, (London, MacMillan) Mason, F. (2002). Biology of Freshwater, (New York, Wesley) Duncan, D. and Horan, J. (2003). Water and Wastewater Microbiology, (London, Oxford University Press) Bull, T. and Marrs, L. (1998). Biotechnology for Clean Industrial Products and Processes, (London, Oxford University Press) Kavanagh, D. (2006). A Country Pillow Book, (London, Cambridge University Press) Information on the Bevern Stream also available from www.sussex.org.uk (Retrieved on 15th April, 2008)

Country vs. Culture Essay example -- Culture

America is a land based on freedom. This freedom is for every individual no matter their race or culture. Our society has surpassed many judgments and concerns that these demographic differences had created in the past. These differences had previously led to a great amount of cultural diversity through the act of discrimination among our nation. America, as a country, has now opened opportunities for individuals to work and interact in environments which were previously unsuited. USA Today surveyed a minority group in 2005 and found that over one third of corporate culture embraces diversity (El Nasser). They have opened doors to expand numbers that are now reaching around 41% of minorities working at all levels of companies and 37% of minorities at senior management (El Nasser). America has allowed cultural views of religion and other lifestyle beliefs and values to be an individual’s choice. They have also given a vast amount of freedom to different ethnic and religious groups throughout the past decades. A number of individuals along with various groups have taken advantage of these freedoms in unacceptable and illegal ways and given a lesser punishments for their actions. There have been cultural cases surrounding the acts of rapes and murders, for example, where a defendant was given 5 years of probation for murder and another individual was given 120 days in prison for murder (Phillips). These sentences can be compared to the 10 or more years charged for a ‘normal’ murder case or the average 11.8 years in prison for an individual convicted of rape ("Title 18 Crimes and Criminal Procedure"). The freedom this country is based on should not be shaken by the cultures coming in, but this country should stand beside ... ...the English Courts." Modern Law Review. 66.4 (2003): 510-531. Web. 28 Mar. 2012. . Reddy, Sita. "Temporarily Insane: Pathologising Cultural Difference in American Criminal Courts." Sociology of Health and Illness. 24.5 (2002): 667-687. Web. 1 Apr. 2012. . United States. Justia US Law. Title 18 Crimes and Criminal Procedure. Justia, 2010. Web. . Valladares, Rene. Culture Clash: Cultural Issues in Criminal Defense. District of Nevada: Juris Publishing Inc., 2007. 424-466. eBook. www.fd.org/pdf_lib/culture_clash.pdf. Willing, Richard. "Courts Asked To Consider Culture." USA Today 25 May 2004, n. pag. Web. 2 Apr. 2012. http://www.usatoday.com/educate/college/casestudies/Multicultural.pdf.

Cartel Theory of Oligopoly Essay

A cartel is defined as a group of firms that gets together to make output and price decisions. The conditions that give rise to an oligopolistic market are also conducive to the formation of a cartel; in particular, cartels tend to arise in markets where there are few firms and each firm has a significant share of the market. In the U.S., cartels are illegal; however, internationally, there are no restrictions on cartel formation. The organization of petroleum-exporting countries (OPEC) is perhaps the best-known example of an international cartel; OPEC members meet regularly to decide how much oil each member of the cartel will be allowed to produce. Oligopolistic firms join a cartel to increase their market power, and members work together to determine jointly the level of output that each member will produce and/or the price that each member will charge. By working together, the cartel members are able to behave like a monopolist. For example, if each firm in an oligopoly sells an undifferentiated product like oil, the demand curve that each firm faces will be horizontal at the market price. If, however, the oil-producing firms form a cartel like OPEC to determine their output and price, they will jointly face a downward-sloping market demand curve, just like a monopolist. In fact, the cartel’s profit-maximizing decision is the same as that of a monopolist, as Figure 1 reveals. The cartel members choose their combined output at the level where their combined marginal revenue equals their combined marginal cost. The cartel price is determined by market demand curve at the level of output chosen by the cartel. The cartel’s profits are equal to the area of the rectangular box labeled abcd in Figure 1 . Note that a cartel, like a monopolist, will choose to produce less output and charge a higher price than would be found in a perfectly competitive market. Once established, cartels are difficult to maintain. The problem is that cartel members will be tempted to cheat on their agreement to limit production. By producing more output than it has agreed to produce, a cartel member can increase its share of the cartel’s profits. Hence, there is a built-in incentive for each cartel member to cheat. Of course, if all members cheated, the cartel would cease to earn monopoly profits, and there would no longer be any incentive for firms to remain in the cartel. The cheating problem has plagued the OPEC cartel as well as other cartels and perhaps explains why so few cartels exist.

Save Water Speech Essays

Save Water Speech Essays Save Water Speech Essay Save Water Speech Essay Good forenoon to the Excellencies, respected instructors and my beloved co-workers. I would wish to speech on a really of import subject save water today at this particular juncture. As good all know that how the H2O is of import for the continuance of life on the Earth. It is the most basic demand of everyone ( human being, animate being, works and other micro-organisms ) . Water is the alone beginning of life, without H2O we can non conceive of the life here. Life on other planets is non possible merely because of the absence of H2O. It is considered as the most of import among other known heavenly organic structures. Almost three-fourth country of the Earth is covered by the H2O and it constitutes around 60-70 % of the life universe. It seems that H2O is eternal renewable beginning on the Earth because it is regenerated and redistributed all over the Earth through vaporization and rain. It arises a inquiry in our head that if H2O is renewable beginning so why we should worry for H 2O and seek to conserve it. Actually, there is merely 1 % of the H2O on the Earth which is useable to us. And other H2O organic structures have unserviceable H2O to us such as 97 % salty sea H2O, 2 % H2O in the signifier of glaciers and polar ice caps. Merely 1 % H2O is here for us over which a immense population all over the universe is depended for the endurance. Death is more possible in the deficiency of H2O than the deficiency of nutrient. It once more arises a inquiry in our head that why we are so tardily in recognizing the demand of H2O economy and preservation. Since the life of each and every life things on the Earth depends on H2O, so scenario will acquire worse if utile H2O go dirty or started cut downing. A H2O looking fresh and potable from outside can be mixed with the harmful and toxic elements through assorted beginnings like industries, mills, sewer, etc and do unwellness and decease if ingested by animate beings, workss or human existences. Here are some tips which truly will assist us to salvage H2O: Parents should aware their kids about the demand of H2O preservation. They should avoid purchasing recreational H2O plaything ( which require changeless watercourse of H2O ) to their kids. Everyone should be cognizant of the H2O deficit regulations and limitations and purely follow in their ain country. Every employee should be active for the H2O preservation at their ain work topographic point and promote their employer to advance H2O preservation in other effectual ways. There should be H2O preservation consciousness and tips for every starting motor in the orientation manual and developing plan at schools, colleges, work topographic point, offices, establishments, etc. Water preservation techniques should be promoted on every intelligence media such as Television, newspaper, wireless, FM, community newssheets, bulletin boards, streamers, etc. Peoples should be more active in their country to describe ( to their proprietor, local governments, H2O direction of territory ) any jobs related to H2O loss through broken pipes, errant sprinklers, unfastened water faucets, abandoned free-flowing Wellss, etc. Water preservation consciousness should be extremely developed and promoted particularly in the schools to cognizant kids means hereafter of the state. School pupils should be assigned to fix undertakings on H2O preservation or given this subject during any competition like argument, treatment, essay composing or speech recitation. It should be promoted at touristry degree so that tourers and visitants can be cognizant of and understand the demand for H2O preservation. As being educated citizens we should promote our friends and neighbours to fall in the H2O witting community. Everyone should do a undertaking related to H2O economy and seek to finish by the terminal of twenty-four hours purely.

Free Essays on Marketing Research, Strategies And Tactics

The business world is very aware that marketing is one of the most important fundamentals of any company. A company’s employees must believe that the product or service they are offering their customers is the best available on the market. Today’s business environment offers many new research strategies and tactics to keep customers informed, as well as keep tabs on customer expectations and market behavior. Consumers react differently to promotions, communications and advertising, which is the reason different market segments are targeted by different marketing strategies. The question is how to offer the right product, at the right price, with the optimal placement, with the best possible promotion for the market. In order to properly answer that question today’s companies must invest wisely in market research. Marketing savvy companies save money, time and are more likely to be a success in their market. There are scores of companies, such as DSS, that are dedicated to carrying out in-depth market research. DSS is a full service market research and information provider which defines market research as â€Å"the collection and analysis of data for the purpose of decision making† (DSS Research). When the data is fully analyzed researchers are able to convey to companies market conditions and market behaviors. This knowledge enables companies to anticipate consumer response to new products and market changes. This article offers several very important reasons to believe in and properly utilized market research. As an example, when the price of making a poor marketing decision more than out-weighs an investment in market research, which plays a large part in companies losing precious market share. Good informed marketing strategies avoid these situations in todays highly competitive, often cut-throat, markets. If a company’s last marketing campaign failed, for whatever reason, market research is paramount in minimizing an... Free Essays on Marketing Research, Strategies And Tactics Free Essays on Marketing Research, Strategies And Tactics The business world is very aware that marketing is one of the most important fundamentals of any company. A company’s employees must believe that the product or service they are offering their customers is the best available on the market. Today’s business environment offers many new research strategies and tactics to keep customers informed, as well as keep tabs on customer expectations and market behavior. Consumers react differently to promotions, communications and advertising, which is the reason different market segments are targeted by different marketing strategies. The question is how to offer the right product, at the right price, with the optimal placement, with the best possible promotion for the market. In order to properly answer that question today’s companies must invest wisely in market research. Marketing savvy companies save money, time and are more likely to be a success in their market. There are scores of companies, such as DSS, that are dedicated to carrying out in-depth market research. DSS is a full service market research and information provider which defines market research as â€Å"the collection and analysis of data for the purpose of decision making† (DSS Research). When the data is fully analyzed researchers are able to convey to companies market conditions and market behaviors. This knowledge enables companies to anticipate consumer response to new products and market changes. This article offers several very important reasons to believe in and properly utilized market research. As an example, when the price of making a poor marketing decision more than out-weighs an investment in market research, which plays a large part in companies losing precious market share. Good informed marketing strategies avoid these situations in todays highly competitive, often cut-throat, markets. If a company’s last marketing campaign failed, for whatever reason, market research is paramount in minimizing an...

Ethical and Socially Responsive Business Assignment

Ethical and Socially Responsive Business - Assignment Example As the paper highlights  executives and managers who have served the company with devotion are supposed to avoid ethical breaches. These ethical breaches might involve money or secret information  as it is also a part of ethical behavior as well. For the cheesecake factory’s code of ethical conduct, the second most important key area of significant importance is â€Å"Compliance with company policies and Procedures† which is all about that the company’s confidential information should be kept as a secret. It is necessary to hide the special recipes and other information to get success or to get a competitive advantage. Under this article of the code of ethical conduct, the other main key factor is prohibiting of insider trading.This discussion stresses that  the cheesecake factory should take some key steps in order to ensure that the employees of their company must follow the policies and code of ethical conduct. From the beginning of the working, it is go od to give awareness regarding the policies and code of conduct. To maintain all these rules and regulation there must be a single department should be working on it, which handles these kinds of issues before arising of any problem.   The other thing, which they can do, is to have the signed paper of the terms and condition or code of conduct when employee is being hired and keep a record of each signed paper by the employee in the employee file.

What impact does globalisation have on the environment Essay

What impact does globalisation have on the environment - Essay Example tinational enterprises (MNEs) can profit substantially from the consequent cross-country variations in environmental regulations by transferring the capacity of production to those nations most agreeable to make use of loose environmental policies as an encouragement for investment. Confronted with the possibility of an industrial flight, the debate goes on, countries are compelled to join a ‘race to the bottom’ and develop into ‘pollution havens’ or compromise high incidences of unemployment and the attrition of their tax base.2 In a sense then, globalisation weakens the ability of the government to safeguard the environment through corporate behaviour regulation. Conversely, advocates of globalisation argue that lower trade barriers and FDI motivate corporations to move environmental technologies as well as management systems from nation-states with more stringent environmental policies to developing nations, which cannot manage to acquire environmental technologies and capacities. The failure of the government to safeguard the environment, it is proposed in this assumption, could also be improved through self-regulation of firms’ environmental conduct in developing nations.3 Self-regulation â€Å"refers to a firm’s adoption of environmental performance standards or environmental management systems (EMS) beyond the requirements of governmental regulations.†4 Globalisation has the capability to boost pressures in self-regulation in various ways. Primarily, globalisation raises the investment of MNEs in developing nations wherein their subsidiaries can self-regulate their own environmental conduct more than that of the capacity of local firms.5 Moreover, MNEs can move their more sophisticated environmental technologies as well as their management systems designed to adjust to the stricter regulations in developed nations to their subsidiaries. Also, MNEs confront demands from interest groups to perk up their international environmental